WE BRIDGE THE GAP BETWEEN TV AND DIGITAL ADVERTISING TO INCREASE YOUR CAMPAIGNS' R.O.I.

Products

TV/WEB SYNCHRONIZATION

Multi-device users go online while watching TV. Re-capture viewers’ attention by synchronizing your digital campaigns with your TV Ads or the ones of your competitors!

We plugged in DSPs and AdServers to synchronize all your campaigns: Display / Video / Search

Go to synchronization

TV ANALYTICS

TV advertising campaigns should be measurable, quantifiable and analyzed in real-time. But they are not.

With Admo.tv, track, measure and control the effect of your TV ads on your web trafic. Let's increase your campaigns' R.O.I. !

Go to Admo.tv

“A revolutionary concept that allows you to supplement your TV audience with synchronized online advertising”

Jean Bellon-Serre - CEO Overviews

TV/WEB SYNCHRONIZATION

Re-Capture viewers' attention in a fragmented media world

SCREEN SYNC

- Live detection of your TV Ads
- Real-time synchronization of your digital campaigns on TV airings
- Full monitoring and reporting through our dedicated tracking platform

COMPETITOR SYNC

- Live detection of all your competitors' Ads. We have all the TV ads in our proprietary database
- Real-time synchronization of your digital campaigns on TV airings
- Full monitoring and reporting through our dedicated tracking platform

CONTEXTUAL SYNC

- Synchronization during the commercial breaks
- Radio ads real-time synchronization
- Weather events synchronization
- Live feeds & Sport events synchronization

Compatibility:

Video / Display

Social Media

Direct Buying & RTB

Average Results

100% higher CTR

25% increase of the full viewing of your commercials

Up to 25% of Global GRP (TV and Web)

Increase your power

By broadcasting your campaign on all screens at the same time

Reach the « multi-taskers »

Synchronized TV advertising is the best way to reach them

Couch is the best multi-screen environment

Regardless of the screen, consumers are more likely to watch a whole advertising while sitting on a comfy sofa. (IPG Study 2013)

“TV is the medium that makes people multi-task the most” North – 2015

TECHNOLOGY

We provide the best A.C.R. technology for real-time TV ad recognition

A.C.R. FINGERPRINTING

A fingerprint is the binary representation of a picture. A video is made of pictures following each other. Our patented technology is able to analyse each picture of a TV stream and turn them into fingerprints. Using a live comparison with our fingerprint database, we can identify, in real-time, any content that we already have in our database. As we record every day all the ads that are broadcasted on TV, and add them to our database, we are able to recognize all the TV ads that are broadcasted on TV.

INFRASTRUCTURE

- We analyse hundreds of TV streams and create every day a database of new TV ads. We are then able to recognize in real -time any TV ads broadcasted on TV

- Our patented technology has been validated by TV Channels, Media agencies and Brands. We are the only technology in Europe allowing a real-time detection of TV content with a 0% rate of false positive

"TV Is Still the Most Effective Advertising Medium" MarketShare - 2015